Shopify Best Selling Products Report

Analyze your best-selling products effortlessly with the Shopify Best Selling Product Report. View products ranked from highest to lowest in quantity sold, helping you optimize your product lineup and maximize sales performance in real time.

Market trends change rapidly, impacting your product movement. Demographic, geographic, and other long-term trends also influence your sales rates. If your product lineup doesn’t meet the trends, customers will leave your store quickly. 

You must know how your products are doing at any given time to stay on top of your business. 

It gets tricky when you've got a lot of products. The good news is you have got this- Best Selling Product report to shed light on them all. It lists your products based on the quantity sold and the value of sales those orders have brought in. 

Keep tabs on each product’s daily performance. Use it to make impactful actions on business aspects like understanding market demand, inventory management, product lineup change, marketing strategy revamp, etc. 

The Best Selling Products report helps:

• Identify the best-selling products.
• Analyze the cause of demand.

Merchants may find more uses for this report depending on their specific situation. 

Data Fields in the Best Selling Products Report

The standard fields in this report are:

• Product Title: Name of the product listed for sale

• Units Sold: Total number of products sold within a given period

• Total Sales: Total income earned by a product during a specified period

Important: The pre-defined time frame for this report is 90 days to capture the reasonable and latest data. 

How the Best Selling Product Report Works

A Shopify merchant selling home decor noticed overall steady sales but wanted to scale up. After using the Best Selling Product report, they discovered that scented candles were their top-selling item, especially during the holiday season, while premium glass vases had lower-than-expected sales.

With this insight, they adjusted their inventory, ran seasonal promotions for scented candles, and tested new designs for glass vases. As a result, revenue increased, and slow-moving products gained traction.

You can optimize product lineup, pricing, and marketing to achieve growth by using data instead of assumptions.

Key Insights from the Report:

• Identify Best-Selling Products

Merchants can quickly determine which products drive the most sales, helping them focus on top performers.

• Understand Sales Trends

This helps you optimize inventory and marketing strategies accordingly. By analyzing sales over various date ranges or scheduling reports at regular intervals. 

• Measure Revenue Contribution

The report breaks down revenue share by product and total sales and allows businesses to align pricing and promotions with their highest earners for maximizing profitability.

• Evaluate Product Line Performance

Comparing actual sales data to expectations helps merchants refine their product lineup and introduce new products strategically.

With the help of the Best Selling Product report, Shopify merchants can make store decisions, improve inventory management, and optimize marketing strategies for sales and profitability.