Sales by UTM Source Report
A report to allocate total sales value based on UTM sources tied to landing pages, highlighting the referring sites that contributed to those conversions.
UTM Source
Origin of visitor traffic. Ex: Facebook ad, website, etc.
Referring Site
The website or platform containing UTM link to redirect users.
Landing Site
Indicates the page where users landed after clicking the campaign URL.
Total Sales
The final sales amount used to calculate the commission.
Benefits
UTM Attribution
Site Attribution
UTM data
Related Reports
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An ideal report for analyzing traffic from referring sites, including customer landing site, email, UTM parameters used, and total sales generated.
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The Customer Journey Report in Report Pundit provides a detailed view of each customer's path to purchase, capturing data from every session and login source leading up to the final order. By pulling data directly from Shopify, Report Pundit creates organized, insightful reports of each order and customer journey.
Build and automate your Shopify Reporting
Unlock the full potential of your Shopify store with Report Pundit. Gain access to over 2000 data fields, automate reports, and make data-backed decisions to grow your business.