Sales by UTM Campaign Report
A UTM report designed to attribute total sales generated by each campaign, along with details on the referring platforms and landing page.
UTM Campaign
Marketing campaign associated with the URL.
Referring Site
The website or platform containing UTM link to redirect users.
1x Buyers
Value of a new customer’s first order.
Total Sales
The final sales amount used to calculate the commission.
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Benefits
UTM Campaign Sales Attribution
Platform Attribution
Enhance User Experience
Related Reports
Customer Journey
The Customer Journey Report in Report Pundit provides a detailed view of each customer's path to purchase, capturing data from every session and login source leading up to the final order. By pulling data directly from Shopify, Report Pundit creates organized, insightful reports of each order and customer journey.
UTM Report
There’s a lot of data to capture from UTM parameters, especially if your campaign is spread out over social, search, third-party websites and other places. This data helps you understand customer behavior and rope in high-value, loyal relationships for your Shopify store.
Sales by Referring Site
An ideal report for analyzing traffic from referring sites, including customer landing site, email, UTM parameters used, and total sales generated.
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