Sales by UTM Source Report
A report to allocate total sales value based on UTM sources tied to landing pages, highlighting the referring sites that contributed to those conversions.
UTM Source
Origin of visitor traffic. Ex: Facebook ad, website, etc.
Referring Site
The website or platform containing UTM link to redirect users.
Landing Site
Indicates the page where users landed after clicking the campaign URL.
Total Sales
The final sales amount used to calculate the commission.
Benefits
UTM Attribution
Site Attribution
UTM data
Related Reports
Customer Journey
The Customer Journey Report in Report Pundit provides a detailed view of each customer's path to purchase, capturing data from every session and login source leading up to the final order. By pulling data directly from Shopify, Report Pundit creates organized, insightful reports of each order and customer journey.
UTM Report
There’s a lot of data to capture from UTM parameters, especially if your campaign is spread out over social, search, third-party websites and other places. This data helps you understand customer behavior and rope in high-value, loyal relationships for your Shopify store.
Sales by UTM Medium
A UTM report designed to attribute total sales generated from various marketing mediums, along with details on the referring platforms and landing page information.
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