Sales by UTM Source
 Report

Sales by UTM Source
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Benefits

Granular Product level insights

Granular Product-Level Insights

The report enables users to track the true sales performance of individual products, considering discounts and returns for accurate financial analysis.
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Discount Analysis

Understand the impact of discounts on product profitability and overall order value.
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Order Tracking

Monitor the financial details of orders even if they undergo edits. This helps maintain accurate records and simplifies financial reconciliation processes.

UTM Report

There’s a lot of data to capture from UTM parameters, especially if your campaign is spread out over social, search, third-party websites and other places. This data helps you understand customer behavior and rope in high-value, loyal relationships for your Shopify store.

Customer Journey

The Customer Journey report tracks each customer’s purchase history, providing a window into their Customer Lifetime Value (CLV). You view the revenue contributed by each customer on their first, second, and subsequent orders.

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